Helping you


to conquer the EMEA market and stay on course




 
 

Conquer New Markets

 

 

Nobody can start a new beginning...But anyone can !

 

Fresh ideas for growing your business

 

Market Entry Sales Consulting Solutions

 

The EMEA Consulting Group provides strategic and tactical sales, marketing and PR services to support the development and implementation of IT vendors' overall market strategies for Europe and the EMEA region.

 

Our expertise covers all EMEA regions from Central- to Eastern-Europe through the Middle East and Africa.

 

Entering new markets is a complex and risky business which requires excellent local knowledge and expert resource prior to achieve revenue return.

 

Our uniquely qualified, multidisciplinary experts help you develop business strategies, fine-tune product development and pricing, define and implement marketing goals, assess competitive forces, and evaluate joint ventures or acquisitions.

 

The EMEA Consulting Group leverages the trusted research and analysis of several leading companies (e.g. Dell'Oro Group, Forrester Research, Gartner, Nemertes, IDC, Infonetics Research, Synergy Research, Yankee Group) to deliver fact-based, actionable advice on all phases of market strategy and tactics. With a worldwide perspective, product and service market depth and breadth, and proven methodologies, we offer unmatched expertise and a superior knowledge of today's local and global marketplace challenges.

Our technology, telecommunications and vertical industry consultants will build a project team with a commitment to delivering proprietary conclusions and recommendations that will make you more successful.

 

Go-To-Market Services is a collection of EMEA Consulting Group's content and services packaged for marketing program delivery and coupled with powerful lead generation capabilities. A dedicated team works with you to identify the optimal solution and to assure quality and timely delivery...

 

 

Market Entry, Sales Consulting, Solutions, Customer Outreach and Sales Enablement, EMEA Consulting Group, Venture Capital, Start-Up, startup, Channel and Alliance Partnering, Business development, EMEA, Europe, Marketing Consulting, PR Consulting, Executive Search, Emerging Technologies


Market Entry Strategy



  • - Fact-based consulting to guide market entry strategy and decision-making
  • - Global, regional, and local market entry strategy options
  • - Complete competitive analysis

- New segment development for Emerging Technologies



Customer Outreach and Sales Enablement
 

- Market position and value proposition development

 

- White Papers and related messaging and outreach vehicles

 

- Business value measurement metrics

 

 



Channel and Alliance Partnering

 

- Channel and alliance overall strategy analysis

 

- Channel and alliance program analysis

 

- Partner identification tools

 

 

 

 




Customer Insight

 


- Customer segmentation analysis

- Customer satisfaction and brand loyalty analysis

- Decision making process: buyer wants, needs, requirements, and influencers

- Usage and attitude analysis

- Pricing and optimized feature sets: conjoint and discrete choice analysis of price, brand, and feature preferences

- Market models coupling ECG insight, forecasts, and knowledge with segmentation analysis



 Technology Coverage Areas

Communications
Enterprise Systems and Servers
Peripherals
Personal Systems
Software

Networking

Security
Storage

IT

ITC

ITK

Mobile
Services
Hardware Channels Consulting
Maximizing the Business Value of IT
Network Channels and Alliances Consulting
Software Partnering and Alliance Consulting


 

News & Events

 

Mar.  24, 2009
PLEASE NOTE: WebSite changes
AS WE ARE ACTUALLY EXPANDING OUR SERVICES FOR OUR CLIENTS, WE ARE WORKING ON SEVERAL CHANGES ON OUR WEBSITE. WE ASK YOU FOR YOUR PATIENCE. THE FULL CONTENT WILL BE BACK SOON!!!
Apr. 06, 2009
EMEA Webinar
Important milestones on the way to Europe and EMEA...
May 11, 2009
Starting the New Project
Updates on the latest projects...

 

Market Entry, Sales Consulting, Solutions, Customer Outreach and Sales Enablement, EMEA Consulting Group, Venture Capital, Start-Up, startup, Channel and Alliance Partnering, Business development, EMEA, Europe, Marketing Consulting, PR Consulting, Executive Search, Emerging Technologies